Print Ad Campaign of the Day: “Lego: Drugs, Sex, Violence” by Malaysia-based ad agency Naga DDB/Rapp for The Lego Group.
Lego bricks used to censor television scenes considered unsuitable for kids, with the message being: “Substitute Lego for TV, and your children will grow up to be healthy, drug-free, emotionally stable members of society.”
Apparently the mad men of Naga DDB/Rapp were unaware that I spent my youth with the TV off, building miniature Lego whore houses for cowboy minifigs.
[via.]
If I still had my lego I’d build spaceships all day.